The Real Estate CRM solutions are created by Quezent Technologies, which enables builders, property brokers, and channel partner networks to handle enquiries, sales follow-up, visits, property inventory, and relationship with brokers all from one platform. With our headquarter in the heart of Noida, we are associated with the businesses in Delhi NCR and all over India with the objective of coordinating property sale workflows and making leads visible.
We begin by understanding the processes and procedures your sales team uses for handling enquiries, assigning leads, scheduling visits and tracking deals. Then, we identify the necessary features, build the agreed modules and conduct a user test for workflows prior to deployment.
Real Estate CRM Software Built for Property Sales
A property sales team will get enquiries via a website form, advertising, phone calls, and WhatsApp. If no system exists, the leads can be duplicated, the follow ups can be lost and property availability will be hard to track.
If it is done correctly, a CRM will tie these activities together and provide sales managers with a better understanding of the prospect’s process, from initial enquiry to site visits, negotiations and booking.
Key Features of Real Estate CRM
Based on your business needs, Quezent can offer you the following capabilities:
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Lead management: Record calls, messages, follow-ups and assign ownership of property enquiries.
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Property/Unit Inventory: Project, unit, pricing, and inventory status.
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Schedule site visits, assign sales reps, and document visit results.
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Partner and channel partner management: Keep partner records, monitor leads from partners and handle agreed comissioning cycles.
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Bid tracking: Keep tabs on prospects that have been referred to you, qualified leads, site visits, negotiations, and bookings.
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Track supported email, SMS or WhatsApp flows to capture relevant communications.
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View lead sources, sales activity, pending follow-ups, and conversion trends in reports and dashboards.
For instance, when a prospect calls in asking about an apartment, the CRM can route the lead to a sales rep, set up an appointment to tour the property, and document the results. Managers can then check out the pending follow-ups without having to manually pull data from various spreadsheets.
How to Choose the Best CRM for Real Estate
When evaluating a platform for real estate CRM in India, businesses must determine if it aligns with their specific sales workflow, team composition, and property management needs. Not every crm for real estate is going to be loaded with a lot of features, it will be the one your team can use every single day and which gives them an accurate view of enquiries and sales activity.
When looking at the top crm for real estate, consider these real-world factors:
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Reduce duplicate ownership and missed enquiries using “Lead assignment rules”.
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Inventory and Unit availability tracking by project.
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Scheduling and follow-up reminders for sites visits.
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Access and referral tracking, commission calculations.
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Connection to existing websites, ad channels and communication systems.
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Reporting, access control, migration and Continuous Support.
These tests can help you identify core functions from functions that are adding complexity but not meeting a business need.
Why Choose Quezent for Real Estate CRM Development?
Quezent is a software development company in noida that follows a systematic approach to transform business requirements into functional software. Engagement includes requirement discovery, planning of workflow, development sprints, testing and deployment preparation.
The following are included in our delivery process:
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Discovery: Find users, sales phases, data needs and integration needs.
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Design: Design the interface, system structure, and user permission.
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Development: Implement agreed features and show progress in sprints.
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Testing and launch: Provide assistance in user acceptance testing, training and deployment.
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Handover and support: Give agreed documentation & post launch support.
For projects that demand continuous development or new integrations, businesses can also hire dedicated developers in India to augment their technical capabilities. For custom builds, ownership and documentation of the sources are carried out in accordance with the contract.
